Nokia’s Marketing Plan Report Essay Help Online Free

Market environment analysis The global market for telecommunication equipment is mature as well as that of the United Kingdom. This has resulted from an increment in the number of companies which have ventured into the industry. One factor that have contributed to the rapid growth in the UK telecommunication equipment industry relate to the emergence of smartphone technology.

For instance, it is projected that the growth of the industry will increase to reach a peak of 9365.3 million pounds by 2012 (MBD, 2008, par.3). The following is a comprehensive analysis of UK telecommunication equipment market environment through three key analysis tools: PESTEL, Porter’s Five Forces and SWOT analysis.

PESTEL Analysis Political

Nokia Company has been in operation within UK market since 1984. As a result, the firm derives substantial revenue from this market. The company’s success in UK market depends on the prevailing political environment. UK has been politically stable for a considerable time due to the incorporation of a good governance system. Such a politically stable environment has enabled Nokia to increase its sales revenue in UK market.

For example in 2009, the company’s sales revenue from UK market averaged 7,500 million Euros (Arthur, 2010, p.1). In addition, Nokia is affected by the policies imposed by the UK authorities on telecommunication equipment industry. In 2000, the government started to accept bids from firms that operate a license to merchandise next-generation mobile phones (Bichta, 2001, pp.48-50). The huge sums required for the licensing has been a major barrier for other companies wanting to operate in the UK market.

Economic environment

The UK has a very strong economy that has continued to grow over the years. The UK government is also committed at implementing various economic drivers with an aim of stimulating the British economy. Some of these measures involve reformulation of monetary policies, taxation policies, as well as interest rate policies.

Such measures can positively affect firms in various economic sectors. UK economic growth has led to the increment in consumers’ purchasing power contributing to the revenue increase for Nokia (Cuthbertson


Modern Approaches to Creating of the Artwork Essay online essay help: online essay help

The world around us is constantly changing. It is really unique in its beauty. Every aspect of our reality can arouse certain emotions and feelings. The variety of our emotions and variants of their expression is great. Artists have a wonderful opportunity to express all their passions and feelings with the help of depicting and demonstrating them in different works of art.

Today the possibilities of artists and designers in illustrating of the peculiarities of their inner world and feelings are almost limitless. There are a lot of artists who choose extraordinary approaches to realize their original intentions and to draw the public’s attention to their works. Modern tendencies in the development of art result in wide using of media, visual, computer and interactive technologies for creating of the art masterpieces.

Jonathan Harris, Sep Kamvar, Miwa Matreyek, Toni Dove, Kit Galloway and Sherrie Rabinowitz work in various styles, and they use different technologies and varied approaches to creating of their unique installations. However, all of them are masters of expressing of their certain feelings and of appealing to the audience’s emotional reaction.

What aspect of our inner world can help us be unique personalities? It is our dreams. Toni Dove with the help of her Artificial Changelings created the world of illusions in which dreamers can experience themselves in the company of two interesting women and can learn their thoughts and dreams. Artificial Changelings project is “a romance thriller about shopping” which is presented in the form of the installation “in which one person at a time uses body movement to interact with sound and images” (“Artificial Changelings”).

The technological peculiarities of the installation are characterized by the fact that the author uses a projection screen and a room with four specific zones for producing of the effect of interacting with the characters of the film (“Artificial Changelings”). “As an audience member you step into a pool of light in front of the screen and enter the interactive zones” (“Artificial Changelings”). All these possibilities became available for the viewers after the author’s introducing of these two women.

Arathusa and Zilith live in different centuries, but they can be considered as similar in their characters and aspirations and even as one person embodied in different periods of time. Arathusa lives in Paris of the 19th century, and she is portrayed as “a kleptomaniac and an ecstatic dreamer who suffers the constraints of Victorian society” (“Artificial Changelings”). She also dreams about Zilith, a woman of the future.

Their worlds are full of romantic feelings and emotions, and they are passionate in their relations with men and relations with the things which can be stolen. Viewers of the ‘thriller’ became the participants of this highly affecting story when they move. “Within the zones movement causes changes in the behavior of video and sound” (“Artificial Changelings”).

Get your 100% original paper on any topic done in as little as 3 hours Learn More Thus, viewers have the opportunity to interact with the images in their futuristic world and to identify their emotions and passions. “The characters become like marionettes with unpredictable reactions based on the movement of the viewer in front of the screen” (“Artificial Changelings”).

It is interesting that the main idea of Artificial Changelings is depicting of the phenomenon of “how consumer economy from the Industrial Revolution to the present” can influence the public’s minds (“Artificial Changelings”).

Artificial Changelings project gives a chance to act in the virtual interactive reality and to move “back and forth between two centuries as if they were parallel realities suspended in the universe where time has no linear direction” (“Artificial Changelings”). Artificial Changelings project is the part of the author’s imaginative trilogy in which the viewers can be easily involved.

The public’s reactions to the artists’ work and their responsiveness are necessary for the authors who develop their objects in order to get a certain response. They need to see and feel the audience’s reactions and emotions. Moreover, artists have the opportunity to unite viewers and to present them the chance to look inside the artwork and also to feel each other as co-authors who can successfully participate in its creating.

If Toni Dove offered the prospect to interact with the characters of her installation, Kit Galloway and Sherrie Rabinowitz allowed the viewers to create the installation with the help of their real communication, interaction and emotional interchange between those people who lived in Los Angeles and New York in 1980.

“Hole in Space is described by its creators as a Public Communication Sculpture” (“Kit Galloway and Sherrie Rabinowitz”). Kit Galloway and Sherrie Rabinowitz had the idea to organize spontaneous communication between people in Los Angeles and New York who could happen to take part in the project. They could see each other and to interact during three evenings for 2 hours. It was possible because of using of specific TV transmission technology.

The further results of the project were given in the form of a documentary film and presented on two large screens in which the participants of the process of communication in the project were shown. This installation was first exposed at The Long Beach Museum of Art in 1980 (“Kit Galloway and Sherrie Rabinowitz”).

We will write a custom Essay on Modern Approaches to Creating of the Artwork specifically for you! Get your first paper with 15% OFF Learn More Thus, the possibilities of creating of this art object with using of media and TV transmission technologies can be considered as wider than those of any interactive technology. However, the results of this project do not give the opportunity to participate in it immediately, while examining it by the viewers.

Nevertheless, the concept of the installation can be described as the intention to depict the necessity of real communication between those people who can live in different nooks of the country. “It was important to the artists that the work was not announced through the art press; they wanted an unexpected audience of passers-by” (Kit Galloway and Sherrie Rabinowitz).

The work by Kit Galloway and Sherrie Rabinowitz involved the audience in the process of creating it and then presented the results of the project in order to get the responses and reactions. Thus, it is possible to say that the audience’s emotions and feelings were drawn in the project twice. In contrast, Miwa Matreyek prefers to produce solo performances and installations with the help of which she can see the public’s reaction to her personal involvement into the presentation of the work.

Miwa Matreyek uses the interactive possibilities of multimedia technologies. Dream of Lucid Living is a unique installation which presents the definite features of a solo performance. “This piece is executed with computer generated images projected on a screen with the addition of Matreyek acting out scenes behind a screen that produces her shadow to be incorporated with the digital animations” (Jethoo).

Thus, Matreyek uses multimedia and computer technologies in order to reflect a special fantastical world in which images are connected with animations, and in which she incorporates herself physically (Jethoo).

Miwa Matreyek demonstrates her own vision of the reality combining it with peculiar shadow images and animation. However, the effect of poetic illusion is removed by Matreyek’s personal participating in the performance.

Thus, the installation also has the theatrical features. “It is remarkable how precise her body movements are with the images on screen; how each action made corresponds with the animations” (Jethoo). This show combines music, videos, animations and acting in the whole one which can exist and act as a inimitable world with the help of multimedia technologies and effects.

However, real feelings and emotions are presented with the help of the author’s acting. Moreover, the main peculiarity of this kind of installation is in the fact that Miwa Matreyek has the opportunity to observe the viewers’ reaction immediately. Thus, the contact of the author and the audience is direct, and this fact distinguishes this type of installations among the others which are based on the interactive communication or immediate communication between the author and his audience.

Not sure if you can write a paper on Modern Approaches to Creating of the Artwork by yourself? We can help you for only $16.05 $11/page Learn More In We Feel Fine Jonathan Harris and Sep Kamvar offered their own vision of the possibility of the relations between the artist and his viewer. We Feel Fine is an extremely unique art project which involved a lot of people in its working out even without their awareness of the fact. Moreover, the results of the artwork concentrate on the people’s emotions, as we can see it from the name of the project, and it also appeals to the audience’s certain reaction.

We Feel Fine is an astonishing work which combines the possibilities of using of the Internet databases and their analyzing and the possibilities of the online project. Moreover, the results can be presented in the form of special illustrations, graphs and tables given in the printed book. Thus, We Feel Fine can be considered as a dynamic interactive project and as a great static artwork by Jonathan Harris and Sep Kamvar (Sample).

In 2006 Jonathan Harris, a media artist, and Sep Kamvar, a computer scientist, worked out the program which could make the research in thousands of blogs and determine definite blog posts and then collect the sentences with such phrases as ‘I feel’ and ‘I am feeling’.

The results of the research of different kinds of expressions of people’s emotions were realized in the form of “the multifaceted interface that has six so-called “movements” – six ways of visualizing the data collected by We Feel Fine’s crawler” (Sample).

All the sentences were organized in colorful circles and squares depending on the character of the information which they contained. The site which was created by Jonathan Harris and Sep Kamvar became the real sensation in the world of the modern art because of its creativity and artistic significance.

This great work was also presented in the book version in 2009. Jonathan Harris and Sep Kamvar examined real emotions of people which they expressed in a number of blogs every day, and which reflected the real situation in the society. These peculiarities of the inner world of the people were depicted in their own words.

That is why the audience had the opportunity to participate in creating of the project and to react to its everyday results. Thus, the method of visualization is presented in the project with the help of modern computer technologies. That is why the message of the work can be considered as depicting of people’s emotions which they feel every day and their further visual presenting.

Modern artists use quite unique techniques and different interactive and multimedia technologies to involve their audience in the imaginative world of their artworks. Their approaches are various, but their main intentions are to attract the public’s attention to their works to receive the emotional feedback.

Works Cited “Artificial Changelings”. n.d. Web.

Jethoo, Deevanie. “Miwa Matreyek: Dream of Lucid Living”. n.d. Web.

“Kit Galloway and Sherrie Rabinowitz”. n.d. Web.

Sample, Mark. “The Poetics of Metadata and the Potential of Paradata”. 22 March 2011. Web.


Augean Plc Report college admission essay help

Table of Contents The company summary

Augean management structure

Macro-environment analysis using PEST

Political factors

Economic factors

Social factors

Technological factors



The company summary Augean plc is a United Kingdom based limited company specialising in waste and resource management. The company was founded in 2004 and registered under the Public Limited Company Act in the same year to become a fully fledged public company. The firm was originally formed to act as an acquisition company to buy and develop entreprises in the UK waste based sector.

The firm later developed into a renowned corporation that undertakes production, processing and management of waste resources when it was registered as a public limited liability company. The business concentrates in providing wide-ranging services particularly to the hazardous waste area. The corporation management service area covers a complete solution to the ultimate dumping of the most unsafe and problematic waste streams (Augean plc, 2010, p.1).

Augean management structure Chief Executive Officer Augean management structure is divided into a two tier hierarchy. Basically, the board of directors is elected by the shareholders of the company and the senior management team are appointed or elected by the board of directors.

The role of the board of directors is to manage the daily operations of the company. In essence, the directors ensure that the interest of the shareholders is well served (Schell, 1999, p.550). Augean operates through a management team that consists of seven board members or directors as shown in the diagram below.

The senior management team comprises of the chief executive who is the senior most board member and deputised by the group finance director, sales director, technical director, development director, project director and the operations director. Each of these directors has their executive management teams appointed by each director.

The executive management teams have the responsibility of implementing and evaluating the business strategies as approved by the senior directors, and undertakes core corporate activities and projects (Jelinek, 2010, p.116). Besides, they help provide the internal prospective for the board members. For instance, under the operations director is the chief operation officer (COO) whose mandate encompasses all the operations in the company.

The officer looks after sales, production, marketing and personnel. In other words, the officer looks after the daily activities and reports to the operations director (Fritz, 1996, p.274). Further, under the chief finance director is the finance manager whose main role is to revise and analyse the financial data, prepare budgets, report the company financial performance as well as monitor income and expenditure. Usually the financial manager routinely monitors the financial health and integrity of the corporation.

Get your 100% original paper on any topic done in as little as 3 hours Learn More Macro-environment analysis using PEST Numerous macro-environment factors that affect the daily operations of the business do exist. Indeed these factors not only affect the business operations but also the decisions that are made by the managers. The macro-environmental factors are external to the organisations and in most cases the organisation has little influence over them (Berger, 2011, p.2). These factors include constant tax changes, barriers in trade, legal provisions, demographic changes and the government policy.

Augean is operating in environment that is very competitive and highly regulated with several legislations determining its operations. The waste sector is very volatile and sensitive to the environmental factors and changes that are continuously experienced globally (Augean plc, 2010, p.4).

That means the company must work and collaborate with the external environment to achieve its goals. For instance, the communities that particularly live around its sites, the employees who risk their lives to ensure it delivers on its duties and environmental lobbies that must ensure safety standards are met (Hedemann-Robinson, 2007, p.543).

Political factors Political factors refer to the government policies and how they determine the business environment. Economic policies that include both fiscal and monetary policies that have been put in place to regulate economic production are amongst the political factors that affect the businesses.

Moreover, the type of services the government offers to the businesses, how the government intends to subsidise the businesses and the government priorities in supporting the businesses are all examples of political factors (Koontz


Strategic Recommendation for AOL Time Warner Report essay help free: essay help free

AOL Time Warner represents two industries; this organization is an Internet service provider (ISP) and media company at the same time. It is possible to apply Porter’s model of Five Forces to this organization. First, the threat of new entrants is quite significant, especially if we take into account the growing number of small ISPs in the US and Europe.

On the other hand, as a media company, AOL Time Warner operates in a very consolidated industry in which start-up costs are very high. So, from this point of view, the threat of new entrants is low. The second issue is the bargaining power of customers. Overall, it is very strong because the ISP market is full of various companies trying to create new offerings to the clients. These companies can compete in terms of price and variety of services.

The third aspect is the threat of substitute products. The management of this organization should pay its attention free ISPs which offer customers access to such resources like chat rooms, newsgroups, and so forth. However, this threat is not significant. In turn, media products offered by AOL Time Warner can hardly be substituted because they are highly differentiated.

It is also important to discuss the bargaining power of suppliers, namely music recording companies, film studios, magazines, newspapers, etc. One can argue that their power is quite limited because many of them are incorporated into the structure of AOL Time Warner.

The final aspect of Porter’s Model is the intensity of competition. As it has been said before, there are two types of rivals, Internet service providers and media companies. These organizations attempt to gain advantage by means of price differentiation and innovation. Overall, competition in these two industries is very intense.

Among the main strengths of AOL Time Warner one can single out a large base of subscribers and potential customers, international media presence of this organization, and most importantly, the diversity of multimedia products that they can market to the customers. For instance, they can offer music, television programs, films, press, and so forth.

Yet, this merger also has some significant weaknesses, namely the differences between organizational cultures of two companies as well as leadership styles. Besides, the size of this company can make it very difficult for them to react quickly to the changes in the industry and economy. In order to establish a new culture that can fit both AOL and Time Warner, the management will have to spend years. Additionally, we need to speak about the opportunities that AOL Time Warner has.

Get your 100% original paper on any topic done in as little as 3 hours Learn More For instance, it is possible to mention the increasing popularity of online subscriptions to magazines or other type of media and growing number of Internet users throughout the world. There are also some threats which cannot be overlooked, namely the increasing number of free Internet service providers (ISP). Yet, the most significant problem is the absence of mechanisms which can protect media content on the Internet.

At this point, the management of this organization has to develop methods of marketing their products to the subscribers. The main problem is that modern Internet users have an opportunity for content-sharing and it is rather difficult to prohibit such practices. To resolve this issue the company should take several steps.

First, they need to create a single platform that will allow the subscribers to purchase media products of AOL Time Warner at a reasonable price. To some extent, this platform may resemble a Web-based store that will sell music, films, television programs, magazines, and so forth. The second step is to make sure that there is no illegal distribution of these products on the Internet. This strategy will result in significant marketing costs, but it will also ensure a constant source of revenue for this corporation.


The 19th Century Civilization of East Asia: How its Strengths became Liabilities in the Face of Western Challenge Essay college admissions essay help

One of the greatest mysteries of world history is Western European countries’ namely Spain, Portugal, England and France’s ability to dominate the richer, more powerful and more advanced East Asian countries during the 19th and early 20th century. The question remains on whatever happened that resulted into such occurrences.

This paper aims to present a detailed analysis of the East Asian civilization, citing Japan as the primary example, its conditions and fundamental strengths during the 19th and early beginnings of the 20th century. These advantages will be examined as to how they became liabilities and obstacles in East Asia’s responses to Western advancements and challenges.

Throughout history, the Asian continents were popularly known for its abundance in natural resources and military power. Foreigners from the west often travelled to the east especially to Asian countries to engage in the barter of goods and services. The primary reason for European nations in the previous centuries for colonizing Asian countries was that they wanted to gain access to raw materials such as food, spices and minerals to sustain the conditions of western cities and civilization.

During the 19th century the Spanish, Portuguese, Chinese, Holy Roman and Mughal kingdoms collapsed giving way to the growing influence of the British, German, American and Japanese empires. The new set of new empires spurred military conflicts, but at the same time advancements in science and technology and the widespread of the idea of exploration became prominent during the 19th century.

Europe flourished during this time with the British Empire becoming a superpower, controlling the massive amount of the world’s population and owning one-fifth of the total land area. The era of invention and discovery, the 19th century contributed to the significant developments in different fields of studies namely mathematics, physics, chemistry, biology, electricity and metallurgy.

Through the improvements of education and its systems during the 19th century, technological advancements and science in general in the 20th century was produced. The Industrial Revolution begun in Europe later spreading to Asia when the Japanese saw the rapid growth in the west they also implemented modernization policies during the Meiji Restoration era so as not to be left behind. Population grew swiftly during the industrial revolution with innovations and discoveries in medicine.

The knowledge of the human anatomy, which paved way to practices in disease prevention contributed to the massive growth of Europe’s population. Technological advancements in land transportation changed the way people lived and obtained goods with the introduction of railroads which also lead urbanization movements globally.

Get your 100% original paper on any topic done in as little as 3 hours Learn More The industrialization of the west saw the shift of power in world history with western culture and civilization becoming prominently known as superior to those in the east. Although East Asia was richer, more powerful and more advanced than Europe in the previous centuries namely during the 15th century, the course of power changed during the 19th century when the west industrialized.

Examining the western culture it is worth noting that with religious beliefs such as Catholicism and Protestantism and the growing popularity and practice of democracy and free trade in the political and economic realm gave way to revolutionary thinkers that spearhead the industrial revolution of European countries. Europe’s situation on being dependent of the east’s raw material led to creative and innovative thinking from noble people of different classes.

The abolition of slavery and the constant promotion of free will and free speech gave rise to radical ideas constituting of scientists, philosophers, physicians and novelist who gave the population of Europe technological advancements and inspiration for innovative thinking.

In contracts, East Asia, with its stable source of raw materials and strong military discipline became stubborn to new changes. Japan, for example, during the first half of the 19th century was in its Edo period where shoguns of the Tokugawa family ruled the country. During this era Japan closed its doors to the world by limiting its interactions with the west.

Foreigners are only permitted to visit the Japanese territory for commercial purposes only and were restricted to the Dejima port in Nagasaki. European merchants and travellers who land on Japanese shores were killed without trial. Also during this time the shogunate perceived Catholic Christianity as a destabilizing factor thus Catholicism was persecuted. Although during the early part of the Tokugawa era Japan flourished economically and politically it became stable with the nation unified.

The limited interaction of Japan to the world contributed to it being left behind in terms of technological advancement and sciences and eventually the shogunate rule fell apart with the occurrence of natural disasters, famine and uprisings against officials in the 19th century. Advisers of the shogunate era relied on traditional solutions in addressing problems of the country.

Solutions concluded were stricter restrictions of foreign trade, rangaku practice must be suppressed, literatures must be censored and luxury goods and services should be eliminated in the government and samurai classes. The Tokugawa shogunate’s policy in isolating Japan from the rest of the world was aimed to remove all colonial and religious influenced by western countries such as Spain and Portugal. They perceived western influence as a threat to the peace and stability of the archipelago.

We will write a custom Essay on The 19th Century Civilization of East Asia: How its Strengths became Liabilities in the Face of Western Challenge specifically for you! Get your first paper with 15% OFF Learn More The leaders of Japan were alert in this sense because of fear that their land will be under the control of westerners. The suppression of the rangaku, which served as Japanese knowledge of western scientific and technological revolution in machinery, military and medicine slowed down Japanese the modernization during the Meiji restoration period after the Tokugawa era.

Upon the collapse of the Tokugawa rule in 1867, the Japanese opted to modify its political and economic system with the country’s opening to foreign trade. The rangaku served in helping the country build a theoretical and technological scientific base for industrialization and modernization. The Meiji restoration occurred with Japanese knowledge of being behind from the rest of the world.

Upon the arrival of Matthew Perry in the bay of Edo the Japanese realized they were weak in the presence of westerners when they saw the American warships. Europe was more powerful than East Asia, namely Japan during the 19th and early 20th century despite the latter being richer, more powerful and more advance in the earlier centuries because Japan in its nationalistic approach to protect itself from foreign invasion and colonization closed its doors to the world.

It prohibited information and influences from the west in entering Japanese soil thus it lagged behind in terms of technology innovation and sciences. The Tokugawa era eradicated Christianity and prohibited Japanese nationals from travelling outside the country at the same time restricted foreign visits to Nagasaki for commercial purposes only. The Japanese closed-door policy from foreigners contributed to the challenges faced by East Asian countries towards western power in the 19th and early 20th century.